TELUS
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TELUS 2000 annual report
TELUS Communications: TELUS Business Solutions
John Maduri Leading the way for TELUS Business Solutions is JOHN MADURI:

"I am looking forward to leading my national team in growing TELUS' presence and position in the segment of medium and small business customers. We will build on our strength in the West to deliver innovative data, IP, voice and wireless solutions that anticipate the needs of customers across Canada. Our integrated solutions will support our customers in growing in and profiting from the Internet economy."
TELUS Business Solutions and TELUS Mobility team members meet in our Calgary office

From left to right: Ken O'Connell, Paula Mano, Shane Armstrong, Selina Shivji and Terrence Lew
From left to right: Ken O'Connell, Paula Mano, Shane Armstrong, Selina Shivji and Terrence Lew
TELUS Business Solutions is focused on helping small and medium entrepreneurs be more successful. Our integrated data, IP, voice and wireless solutions enable businesses to better communicate and interact with their customers and suppliers and make the overall operation of their businesses more productive and efficient.

We currently serve over 250,000 business customers and account for more than $1.3 billion in revenue. Through continued growth in existing markets and rapid expansion into eastern markets, we are poised to significantly increase our exposure and contribution to business customers across Canada.

> Helping our Business Customers Achieve Success

We will support small and medium enterprises in the new Internet-enabled economy through the provision of integrated solutions and managed services. Recognizing that businesses this size may not have the necessary internal IT, telecom or other resources to fully leverage the power of the Internet, we bridge the gap and help our customers benefit from the new tools and technologies in ways that enable them to reduce costs, be more productive and reach new customers.

We'll provide integrated end-to-end solutions to meet their needs. We'll develop new and effective distribution and sales channels to better reach and deliver those innovative solutions. And, we'll enhance customer care to give customers the support and service they need.

> Leveraging our Strength in the West

In 2000, about 20 per cent of TELUS' total revenue came from small and medium businesses and the bulk of new revenue growth came from new data and IP services. Also in 2000, our B.C. customers were introduced to IntelliRoute®, a family of enhanced business services designed to help businesses improve service, reduce costs and increase customer knowledge. We will grow our relationship with and revenue from existing customers by providing a broader set of data and IP products designed to support their business success.

> Capturing Market Share in Eastern Markets

We're building a critical mass of customers in Central Canada and are developing an attractive product offering that provides integrated solutions. We'll lever the branding support, distribution and customer relationships of TELUS Mobility to build a strong presence for TELUS Business Solutions. Our plan is to serve this market with a focused set of data and e-commerce products that leverage our growing network capabilities.

> Developing our People

A priority for our employees is to gain a solid understanding of the unique strengths and challenges of small and medium businesses. We'll also focus on effectively reaching our customers and delivering solutions in ways that ensure ongoing customer support.

Swift service through high-speed connectivity. That's one of the benefits the Alberta Motor Association (AMA) enjoys now that they subscribe to TELUS Ethernet ADSL, a managed Wide Area Networking solution.

Martin Kempton According to AMA Director of Information Technology, Martin Kempton, "All our customers have benefited since we implemented ADSL services. With bandwidth capacity up to six Mbps for connections to our centre locations, our terminal and print traffic is transmitted over the network more quickly, resulting in better service at our front counters. When our staff need to investigate travel options over the Internet - such as hotels, tours, or other related travel material - the fast download times allow us to provide those answers while the customer is still in our office."

TELUS also manages the network for the AMA, providing network monitoring and support 24/7. This proactive monitoring means that any network problems are identified and dealt with immediately.

"With TELUS managing the network, they are quick to notify us when problems occur," says Kempton. "And any problems seem to be resolved faster than with our previous unmanaged network. We anticipate that our fast, consistent service will appeal to our existing customers, and allow us to attract new members."

Martin Kempton, director of information technology, Alberta Motor Association


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